The Challenge: Expanding to Meet New Customer Demand Within Budget Constraints
Our client, a growing business, aimed to expand its operations to accommodate a larger customer base. The expansion involved the construction of new buildings and the addition of a significant number of parking spaces. However, the overall costs associated with the project far exceeded the budget available. The client needed a solution to reduce the financial burden without compromising on the functionality and capacity required for the expansion.
Our Approach: Developing a Travel Demand Management (TDM) Plan
TPC’s team of experts developed a Travel Demand Management (TDM) Plan specifically tailored to the client's needs. The TDM plan focused on reducing car travel, managing congestion effects, and reducing the number of parking spaces required. Our approach included:
- Optimising transportation options: Encouraging alternative modes of transport such as public transport, cycling, and walking to reduce reliance on private vehicles.
- Parking management strategies: Identifying and implementing strategies to reduce the need for excessive parking, thus saving significant costs in the expansion.
- Congestion mitigation: Designing measures to alleviate traffic congestion and ensure smooth vehicle flow, which helped further reduce the need for additional parking spaces.
By applying Travel Demand Management principles, we created a comprehensive strategy that aligned with both the client's goals and budget constraints.
